# ABISS Apparel: Founder Origin Story & Q1 2027 Partner | FXXK Agency Page: https://fxxkagency.com/case-studies/abiss-apparel Type: Founder Origin Story + Q1 2027 Growth Partnership (not a client result) Site: FXXK Agency — https://fxxkagency.com ## In short ABISS Apparel is a streetwear, fashion, and clothing e-commerce brand. Website: https://abissapparel.com Instagram: @abissapparel (https://www.instagram.com/abissapparel/) ABISS Apparel was the first clothing brand to sponsor Lucas Mora, founder of FXXK Agency, years before the agency became the full service marketing, software, and AI company it is today. In Q1 2027, ABISS joins the FXXK Agency ecosystem as an official campaign partner: a featured fashion and streetwear partner of the planned Q1 2027 campaign. ## The founder origin story What began as a skateboarding sponsorship sparked an entirely new career. Through skateboarding, Lucas discovered content creation, visual storytelling, and building audiences around brands. That led to creating videos for clothing companies, collaborating with fashion brands, developing e-commerce marketing strategies, and eventually working with Shopify, Meta advertising, and digital customer acquisition. ABISS was one of the earliest catalysts behind the creation of FXXK Agency. Timeline (stages, no dates claimed): first ABISS sponsorship, skateboarding content, clothing brand collaborations, fashion marketing, Shopify and Meta ads experience, FXXK Agency, Q1 2027 reunion (planned). ## What is and is not claimed - Lucas was sponsored by ABISS as a skater and content creator. - During that sponsorship he did not manage Meta ads, run Shopify operations, or produce revenue results for ABISS. - FXXK Agency has not run paid campaigns for ABISS. Those capabilities were developed later in Lucas's career. - No historical photos, sponsorship dates, collaborations, or performance metrics are published. ## The Q1 2027 partnership (planned) Planned focus, as goals rather than results: driving qualified traffic to abissapparel.com, growing the brand's Instagram audience, expanding awareness through FXXK Agency's creator ecosystem, supporting organic content and distribution, exploring paid advertising opportunities, improving e-commerce conversions, connecting ABISS with other creators and fashion partners, and building a scalable long-term marketing strategy. The Q1 2027 campaign plans $250,000 in clipper and ad traffic across all of FXXK Agency's offers and partners. It is a plan for the whole campaign, not ABISS's allocation, and no traffic or results are promised. Campaign: https://fxxkagency.com/q1-2027-campaign "They believed in me before I built the agency. Now we're coming back to help them grow." (Lucas Mora) ## Related - Lucas Mora: https://fxxkagency.com/lucas - Retail & e-commerce: https://fxxkagency.com/industries/retail-ecommerce - Creators & artists: https://fxxkagency.com/industries/creators-artists - WEYZ Clothing case study: https://fxxkagency.com/case-studies/weyz-clothing - All case studies: https://fxxkagency.com/case-studies