# Solvere Services Meta Ads Case Study | FXXK Agency

Page: https://fxxkagency.com/case-studies/solvere-services-meta-lead-generation
Type: Case study (completed client engagement, paid advertising)
Site: FXXK Agency, https://fxxkagency.com
Author: Lucas Mora, founder of FXXK Agency
Published: 2026-11-07
Updated: 2026-11-07

## Summary

From 2023 to 2025, FXXK Agency founder Lucas Mora personally managed Meta
advertising campaigns for Solvere Services Ltd, working directly with Steve
Allison (whom Lucas identifies as Solvere's president and CEO). The
engagement focused on debt relief lead generation within an advertising
account Lucas reports averaged approximately USD 25 million in annual spend.

## Client

- Solvere Services Ltd, Toronto, Ontario, Canada. Website: https://solvereservices.ca/
- Company background (Finbora Group): https://www.finboragroup.com/brands/solvere-services/
  Solvere is a managed services company supporting Licensed Insolvency
  Trustee firms in Canada, including marketing, customer service, quality
  compliance, finance, and legal services.

## Reported figures (reported by Lucas Mora; approximate account level averages)

- Annual Meta account spend: approximately USD 25 million.
- Monthly Meta account spend: approximately USD 2 million.
- Campaign management period: 2023 to 2025.
- Lead generation outcome: the campaigns generated leads for the business.
  No lead count, cost per lead, or acquisition cost was supplied.

These figures describe advertising spend, not revenue. Lucas Mora's share of
total account spend has not been separately documented. The annual and
monthly figures are separate approximate averages; no cumulative total is
stated.

Wider business context: Lucas reports that the business supported by this
engagement resolved debt totaling billions of USD annually. This is not
company revenue and not a financial result attributed to the Meta campaigns.
No ROAS is stated.

## Scope

- Delivered: Meta advertising campaign management and debt relief lead generation.
- Not claimed: websites or landing pages, SEO, software or CRM, tracking
  setup, creative production, targeting details, intake, or a full overhaul.

## Related pages

- Paid advertising: https://fxxkagency.com/services/paid-advertising
- Meta ads management: https://fxxkagency.com/services/meta-ads-management
- Lucas Mora: https://fxxkagency.com/lucas
- All case studies: https://fxxkagency.com/case-studies

## Contact

- Discuss a Meta campaign: https://fxxkagency.com/case-studies/solvere-services-meta-lead-generation#campaign-inquiry
- Inquiry form: https://fxxkagency.com/contact
- Email: contact@fxxkagency.com