# Chicago Neighborhood Mailer: Shared Postcard Spots | FXXK Agency

Page: https://fxxkagency.com/local-mailer/chicago
Type: Productized offer (local direct mail pilot, inquiry first)
Site: FXXK Agency — https://fxxkagency.com

## In short

FXXK Agency is proposing a shared postcard for up to eight noncompeting
Chicago-area businesses, at a proposed
$750 per spot per mailing. Each business gets a spot on the postcard with
its offer designed in, its own QR or coupon code, and a redemption report
based on the scans and codes that can be counted. Each postcard carries one
business per category. Nothing is charged until the route, household count,
print and postage quote, category availability, and mailing date are
confirmed.

## What a spot includes

1. A spot on the shared postcard: shared with up to seven other Chicago-area
   businesses, none in the same category.
2. Offer design: the business proposes the offer, FXXK writes and designs it
   into the spot, and the business reviews its spot before the postcard
   prints. The offer has to be one the business can honor.
3. An individual QR or coupon code that belongs to that business alone.
4. A redemption report for that spot, using the data available.

## What the redemption report can and can't count

- Counted: scans of the business's QR code, which points to a tracked link,
  and redemptions of its coupon code as its register, checkout, booking
  system, or team records them.
- Not counted: people who saw the postcard and visited or called without
  using the code; whether someone who redeemed was a new customer or would
  have come in anyway; revenue or profit. A redemption is not the same as
  either.

## Pricing and what is confirmed before any charge

- Proposed price: $750 per spot, per mailing. It is a proposed price for the
  pilot, not a final quote.
- No payment is taken through the request form, and sending it does not
  hold a spot.
- Before anything is charged, FXXK confirms with each business: the route,
  the household count, the print and postage quote, category availability,
  and the mailing date.

## Availability

The page does not publish a route, household count, mailing date, or number
of open spots, and requesting a spot is not a reservation. Each is
confirmed with every business after review. Spots are confirmed after
review, one business per category.

## How the pilot works

1. Request a spot: business name, category, address, the proposed offer,
   and contact details (phone and website optional).
2. FXXK reviews the request: one business per category, and an offer the
   business can honor.
3. FXXK confirms the route, household count, print and postage quote,
   category, and mailing date. Nothing is charged before this step is done.
4. FXXK designs the spot with the business's own QR or coupon code; the
   business reviews it before printing.
5. The postcard mails on the confirmed date to the confirmed route.
6. The business gets its redemption report.

## Direct mail proof (separate campaign)

On a separate campaign, FXXK reports 550+ first-month redemptions from
20,000 mailers for HudHaus, a New Jersey dispensary, counted from redeemed
coupons. That was one business's own mailer, not a shared postcard, in a
different market, category, and format. It is not a forecast for the
Chicago postcard. No results are guaranteed.
Case study: https://fxxkagency.com/case-studies/hudhaus

## Who reviews requests

Lucas Mora, Founder & Chief Marketing Officer.
Card: https://fxxkagency.com/lucas

## Related

- Direct mail for a single business: https://fxxkagency.com/services/direct-mail
- Chicago and Chicagoland: https://fxxkagency.com/locations/chicago

## Request a spot

https://fxxkagency.com/local-mailer/chicago#request