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Salon Content Kit · For salon owners and stylists

30 salon Reels you can film between appointments.

30 original Reel prompts with phone-only shot lists, ready-to-edit captions, and a four-week posting calendar. Each one fits a gap you already have: the consult, processing time, the blow-dry finish, the reset between clients.

  • 30 Reel prompts
  • Shot lists and captions
  • 4-week calendar

One salon

Salon Content Kit, one salon
$99one time

One payment of $99. Download immediately after checkout.

Secure checkout by Stripe.

More than one location under one salon brand? Multi-location license, $249

Prompt 1 from the kit. See it in full

In short

What is the Salon Content Kit?

The Salon Content Kit is 30 original Reel prompts for hair salons, each with a hook, a phone-only shot list, a ready-to-edit caption, and a tip, plus a four-week posting calendar. Every prompt is planned around time stylists already have, like processing and the blow-dry finish. It’s $99 for one salon or $249 for every location under one salon brand, paid once.

Price
$99 one salon · $249 multi-location. One payment.
Inside
30 prompts in 9 categories, captions, and a 4-week calendar
Gear
One phone. Every shot list is written for vertical video.
Delivery
Private download right after payment is verified
Format
A printable kit for any browser, plus the calendar as a CSV
Questions
contact@fxxkagency.com

3 complete examples

Judge the kit by three full prompts.

These 3 are in the kit word for word: the hook, when to film, every shot, the caption, and the tip. The other 27 follow the same format.

Prompt 01 of 30 · Transformation

Example · shown in full

The one-appointment progress reveal

Hook · on screen in the first second

Same client. Same chair. One appointment.

When to film · Color bar and processing

Across one color appointment: a few seconds at the start, during processing, and at the finish. About one minute of filming in total.

Shot list · 5 vertical phone shots

  1. 1Before, at the start of the appointment: stand behind the client and film the back and one side in the mirror for 3 seconds. Use the brightest light at your station.
  2. 2Application: a close-up of the brush, foils, or bowl at work, 2 seconds. Prop the phone against the mirror or a product bottle so both hands stay free.
  3. 3Processing: a slow pan across the foils or the color while it develops, 2 seconds.
  4. 4The towel coming off after the rinse, 1 second.
  5. 5After, at the finish: the exact same angle and height as shot 1, then a slow turn of the chair, 4 to 5 seconds.

Caption · ready to edit

From start to finish in one appointment at [Salon name]. [Service, e.g. full highlight and toner] by [stylist name] for a client who wanted [what they asked for, e.g. a brighter blonde that grows out softly]. Thinking about a change? Book a consultation with [stylist name] at the link in our bio, or call [phone number]. #[city]hair #[city]hairstylist #[salonname]

Tip: Ask the client before you film, and keep their face out of frame unless they say yes. Put a small piece of tape on the floor where you stood for shot 1, so the before and after line up exactly.

Prompt 09 of 30 · Myth busting

Example · shown in full

Myth: trims make your hair grow faster

Hook · on screen in the first second

Do trims make your hair grow faster? No. Here’s why we still recommend them.

When to film · Blow-dry and finish

While you finish the ends of a cut (about one minute).

Shot list · 4 vertical phone shots

  1. 1You at your station holding your shears, with the hook as on-screen text, 2 seconds.
  2. 2A close-up of the ends held between two fingers, ideally showing a split end, 2 seconds.
  3. 3The trim: one clean cut across the ends, filmed from the side, 2 seconds.
  4. 4The finished ends moving freely as the client turns their head, 2 seconds.

Caption · ready to edit

Myth: trims make your hair grow faster. Truth: hair grows from the scalp, so cutting the ends doesn’t change how fast it grows. What regular trims do is take off split ends before they split further, so the length you keep looks healthier. How often should you trim? It depends on your hair and your goals. Ask [stylist name] at your next visit to [Salon name]: [booking link]

Tip: Put the myth and the truth on screen as text so the Reel works with the sound off. Then pin a comment that answers the next question people usually ask, like how often you suggest a trim.

Prompt 16 of 30 · Behind the chair

Example · shown in full

The reset between clients

Hook · on screen in the first second

The five minutes between clients nobody sees.

When to film · Reset between clients

During your reset between appointments (about five minutes, filmed while you work).

Shot list · 6 vertical phone shots

  1. 1Wide: your station right after the client leaves, 1 second.
  2. 2Sweeping the hair around the chair, filmed low from the floor, 2 seconds.
  3. 3Combs and brushes going into disinfectant, close-up, 2 seconds.
  4. 4Wiping down the chair, armrests, and station, 2 seconds.
  5. 5A fresh cape and towel laid out, 1 second.
  6. 6Wide: the same angle as the first shot, now reset and ready, 2 seconds.

Caption · ready to edit

Between every client at [Salon name]: [sweep the floor, disinfect combs and brushes, wipe down the chair and station, and lay out a fresh cape and towel]. It’s the part of the appointment you never see. Now you have. Your chair is ready: [booking link]

Tip: List only the steps your salon actually takes. Keep the real sounds, the broom, the spray bottle, the cape snap, instead of music; they make this one feel calm.

27 more like these, plus the four-week calendar. $99 for one salon, paid once.

Get the salon content kit

What’s inside

Four weeks of Reels, already planned.

One download with the ideas, the shots, the words, and the schedule.

  • 30 original Reel prompts

    Across 9 categories, each with a hook for the first second and the exact moment in your day to film it.

  • A shot list for every Reel

    3 to 6 vertical phone shots, in order, most of them one to five seconds long. No camera crew, no extra gear.

  • Ready-to-edit captions

    Written for each prompt, with [brackets] for your salon name, stylists, services, and booking link.

  • A four-week posting calendar

    5 Reels a week, 20 posts in all, plus a bench of 10 swaps for weeks that don’t go to plan.

  • The between-appointments routine

    How to plan, film, and edit around your bookings, with every prompt sorted into 8 filming windows.

  • Printable, plus a CSV

    The kit opens in any browser on your phone or computer, prints cleanly, and saves as a PDF. The calendar also comes as a CSV for your spreadsheet or scheduler.

9 categories, so your feed never repeats itself.

The calendar rotates them, so no two posts in a row are the same kind of Reel.

  • 4TransformationReveals, flips, back views, and color in daylight.
  • 4EducationQuick how-tos clients save and come back to.
  • 3Myth bustingThe things clients believe, answered in seconds.
  • 3ProductYour retail shelf, without the hard sell.
  • 4Behind the chairMixing, resets, opening up, and your station.
  • 3Team and culturePut faces and personalities to your stylists.
  • 3Client careFirst visits, consultations, and aftercare.
  • 3Booking and seasonalOpenings, busy seasons, and how to book.
  • 3TrendsFormats that invite comments and questions.

The four weeks at a glance

5 Reels a week, Tuesday to Saturday. In the kit, every day names a specific prompt, and 10 more sit on a swap bench for weeks that don’t go to plan.

  1. Week 1

    Meet the salon

    • TueClient care
    • WedTransformation
    • ThuTeam and culture
    • FriMyth busting
    • SatBehind the chair
  2. Week 2

    Show the work

    • TueBooking and seasonal
    • WedTransformation
    • ThuEducation
    • FriProduct
    • SatTrends
  3. Week 3

    Teach something

    • TueClient care
    • WedEducation
    • ThuTransformation
    • FriMyth busting
    • SatTeam and culture
  4. Week 4

    Fill the book

    • TueBooking and seasonal
    • WedClient care
    • ThuBehind the chair
    • FriTransformation
    • SatBooking and seasonal

Film between appointments

Your day already has the gaps.

Every prompt names the moment to film it, and most take five minutes or less of filming. Here’s where the 30 prompts fall in a salon day.

  1. 012 prompts

    Opening and closing

    Before the first client arrives or after the last one leaves.

  2. 023 prompts

    Consultation

    The first minutes of an appointment, while you talk through the plan.

  3. 035 prompts

    Color bar and processing

    While you mix, or while color, lightener, or toner develops.

  4. 048 prompts

    Blow-dry and finish

    The last minutes of an appointment, when the hair looks its best.

  5. 053 prompts

    Front desk and checkout

    Check-in, checkout, rebooking, and the booking screen.

  6. 063 prompts

    Reset between clients

    The few minutes you already spend sweeping and setting up the station.

  7. 072 prompts

    Retail shelf

    Restocking, facing, or straightening the product shelf.

  8. 084 prompts

    Quiet slot

    A cancellation, a gap, or education time, with a team member or a mannequin head.

The kit also covers the routine around it: what to check before your first client, how to save clips between appointments, a ten-minute daily edit, and the ground rules, like asking clients before you film and using only sound you’re allowed to use.

Who it’s for

For salons that do great work and want to post it.

  • Salon owners who post their own content

    You know you should post more, but deciding what to film is where it stalls. Open the calendar, pick the prompt, and film it in a gap.

    One salon license

  • Stylists who run the salon’s social

    Every prompt fits a moment you already have, like processing time, the blow-dry finish, or the reset between clients. No extra shoot days.

    One salon license

  • Salon groups with more than one location

    One license covers every location under your salon brand, so every team posts from the same plan.

    Multi-location license

Pricing

Pay once. Download right after.

Same kit, two licenses: $99 for one salon, or $249 for every location under one salon brand. No subscription.

For one location

One salon

A license for one salon location.

  • All 30 prompts, shot lists, and captions
  • The 4-week calendar, plus a CSV copy
  • The between-appointments routine

One salon

Salon Content Kit, one salon
$99one time

One payment of $99. Download immediately after checkout.

Secure checkout by Stripe.

For salon groups

Multi-location

A license for every location under one salon brand.

  • All 30 prompts, shot lists, and captions
  • The 4-week calendar, plus a CSV copy
  • The between-appointments routine

Multi-location

Salon Content Kit, multi-location
$249one time

One payment of $249. Download immediately after checkout.

Secure checkout by Stripe.

What happens after you pay

  1. 1

    Pay through Stripe

    One payment, no subscription. Stripe handles the card details.

  2. 2

    We verify the payment

    Stripe returns you to a confirmation page that checks your payment with Stripe before it shows anything.

  3. 3

    Download right away

    Two private downloads: the kit and the calendar CSV. Each one is checked against your paid checkout, so the files are never public.

  4. 4

    Keep the link

    Bookmark the confirmation page. Your downloads stay available from it.

Your salon pays by invoice, or checkout didn’t open? Request an invoice

Pay by invoice

Request an invoice instead.

For salons that pay by invoice, or if online checkout didn’t open for you. Tell us your salon, how many locations you have, and which license you want. We’ll reply by email.

  • Sending this form doesn’t charge anything
  • Both licenses: $99 or $249
  • Questions go to contact@fxxkagency.com
Salon Content Kit: request an invoice

More than one location under one salon brand? The multi-location license ($249) covers them all.

License

Sending this form doesn’t charge anything. Required fields are marked *.

Questions

Before you buy.

Anything else about the kit or your license? Email contact@fxxkagency.com.

What exactly do I get?

Two files. The kit: 30 original salon Reel prompts, each with a hook, when to film it, a phone-only shot list of 3 to 6 shots, a ready-to-edit caption with [brackets] for your salon’s details, and a filming or posting tip, plus a four-week posting calendar and a guide to filming between appointments. And the calendar as a CSV file.

What format is the kit?

The kit is a single HTML file that opens in any browser on your phone or computer. Print it, or use your browser’s print option to save it as a PDF. The calendar is a CSV file for Google Sheets, Excel, or your scheduling tool.

How do I get the download?

Right after payment, Stripe sends you to a confirmation page that checks your payment with Stripe, then shows both downloads. Each download is checked against your paid checkout, so the files aren’t public. Keep the confirmation page’s link: your downloads stay available from it.

What’s the difference between the two licenses?

The $99 license covers one salon location. The $249 multi-location license covers every location under one salon brand, so each location’s team can use the same prompts. A different salon brand needs its own license.

Is it a subscription?

No. It’s one payment: $99 for one salon or $249 for multi-location. Nothing recurring.

Do I need a videographer or special equipment?

No. Every shot list is written for one phone, filmed vertically. Some prompts suggest propping the phone on your station so your hands stay free, or using a mannequin head when the chair is empty.

Can I change the captions?

Yes, that’s the idea. Every caption is a starting point with [brackets] for your salon name, stylists, services, and booking link. Rewrite anything so it sounds like your salon.

Will it get my salon more followers or bookings?

We can’t promise that, and we don’t. The kit gives you a plan for what to film, how to shoot it, and what to say. What happens next depends on your work, your clients, and how consistently you post.

Are the prompts original?

Yes. Every prompt, shot list, and caption was written for this kit by FXXK Agency. There are no client names, brand endorsements, or song suggestions in it, and every caption points viewers to your own booking link.

Can I pay by invoice instead?

Yes. Send the invoice request form on this page with your salon name, number of locations, and the license you want. Sending it doesn’t charge anything; we’ll reply by email.

Request an invoice
What if I need help with my purchase or want a refund?

Email contact@fxxkagency.com with the email address you used at checkout and what you need, whether that’s a download that won’t open, a license question, or a refund request.

Can you film and edit our content for us instead?

Yes. If you’d rather have filming and editing handled for you, that’s our video and content production service, and our social media management service covers planning and publishing too.

See video and content production

Your next Reel is already on today’s schedule.

30 prompts, the shots, the captions, and the plan. $99 for one salon, $249 multi-location.

Get the salon content kitFrom $99 · one payment